Tags<\/a>: 2″ x 6″ to 2″ x 8″<\/h3>\n\n\n\nNow we’re getting into specialty territory. These long, slender tags aren’t just functional, they make a statement. We’ve seen customers ordering these as actual bookmarks that double as hang tags, and the crossover makes perfect sense.<\/p>\n\n\n\n
Common applications:<\/strong><\/p>\n\n\n\nDenim jeans (2″ x 6″):<\/strong> Attach it to the back belt loop and let it hang down. It’s visible from across the room and gives customers something to grab and read while browsing.<\/p>\n\n\n\nWine bottles (2″ x 7″ to 2″ x 8″):<\/strong> Hanging from the neck of the bottle, these long tags create an elegant presentation. You have room for tasting notes, pairing suggestions, vineyard story, and even a small map showing where the grapes were grown.<\/p>\n\n\n\nPremium packaging:<\/strong> Luxury brands use these longer formats to tell their brand story. Each section of the tag can cover a different aspect, origin, craftsmanship, care instructions, and warranty information.<\/p>\n\n\n\nDesign warning:<\/strong> With great length comes great responsibility. Text should flow vertically in natural reading order. Avoid making customers turn the tag sideways to read, it’s awkward and reduces readability. Use the length to create a visual journey down the tag.<\/p>\n\n\n\nThe Modern Square: 2.5″ x 2.5″ and 3″ x 3″<\/h3>\n\n\n\n Square hang tags are having a moment, especially among Instagram-friendly brands. There’s something contemporary and eye-catching about a perfect square that standard rectangles can’t quite achieve.<\/p>\n\n\n\n
3″ x 3″ specifications:<\/strong><\/p>\n\n\n\n\nFile size with bleed:<\/strong> 3.25″ x 3.25″<\/li>\n\n\n\nSafe zone:<\/strong> 2.75″ x 2.75″<\/li>\n\n\n\nPrint area:<\/strong> 9 square inches (nearly 3x larger than the standard 2″ x 3.5″)<\/li>\n<\/ul>\n\n\n\n\n
Perfect for:<\/strong><\/p>\n\n\n\nArtisan candles:<\/strong> The square format fits beautifully on top of square or round candle boxes. You have plenty of room for scent descriptions, burn time, and safety warnings without cramping the design.<\/p>\n\n\n\nSoap packaging:<\/strong> Natural soap makers love the 2.5″ x 2.5″ size. Wrap it around the soap bar with a kraft paper belly band, and you’ve got rustic, Instagram-worthy packaging.<\/p>\n\n\n\nBakery items:<\/strong> Tie a 3″ x 3″ tag to a pastry box with baker’s twine, and suddenly a simple dessert feels like a gift. There’s room for ingredient lists, allergen warnings, and even a recipe suggestion.<\/p>\n\n\n\nProducts with square branding:<\/strong> If your logo is square or your overall brand aesthetic leans geometric, these dimensions create visual harmony with your other marketing materials.<\/p>\n<\/div><\/p>\n\n\n\n
The Drill Hole: Small Detail, Big Impact<\/h2>\n\n\n\n Every hang tag we print includes an optional 1\/8″ (0.125 inch) drill hole. This might seem like a minor detail, but hole placement can make or break your design.<\/p>\n\n\n\n
Standard Hole Specifications<\/h3>\n\n\n\n Diameter:<\/strong> 1\/8″ (0.125 inches) , This is the industry standard size that’s been used for decades. Why? Because it’s the perfect balance between durability and versatility.<\/p>\n\n\n\nPosition options:<\/strong><\/p>\n\n\n\n\nTop Center:<\/strong> Traditional, balanced look. Best for tags that will hang straight down.<\/li>\n\n\n\nTop Left:<\/strong> Creates a slight angle when hung. Works well for tags with right-aligned text.<\/li>\n\n\n\nTop Right:<\/strong> Mirror of top left. Good for tags with left-aligned design elements.<\/li>\n<\/ul>\n\n\n\nDistance from edge:<\/strong> We automatically place the hole 0.25″ to 0.375″ from the top edge, which provides enough paper to prevent tearing while keeping the hole close enough to the edge that your attachment string doesn’t take up valuable design space.<\/p>\n\n\n\nWhat Fits Through a 1\/8″ Hole?<\/h3>\n\n\n\n You’d be surprised how versatile this size is:<\/p>\n\n\n\n
\nStandard plastic fasteners (Swiftach guns)<\/li>\n\n\n\n Safety pins in gold, silver, or black<\/li>\n\n\n\n Wax cord up to 3mm diameter<\/li>\n\n\n\n Hemp twine (popular with eco-brands)<\/li>\n\n\n\n Thin satin ribbon (3mm maximum)<\/li>\n\n\n\n Elastic loops<\/li>\n\n\n\n Leather cord for rustic products<\/li>\n<\/ul>\n\n\n\nCritical design tip:<\/strong> Download our free pre-designed templates before you create your artwork. The templates show exactly where the drill hole will be positioned, so you can design around it. Nothing’s worse than spending hours on a logo only to realize it’s going to have a hole punched right through the middle of it.<\/p>\n\n\n\nHow Paper Stock Affects Size Perception<\/h2>\n\n\n\n Here’s something most people don’t consider: the same dimensional size can feel<\/em> completely different based on the paper thickness you choose. A 2″ x 3.5″ tag on 14pt paper versus 18pt paper? They’re technically the same size, but the customer experience is totally different.<\/p>\n\n\n\nPaper Thickness & Feel Guide<\/h3>\n\n\n\n 14pt Gloss Cover (Standard)<\/strong><\/p>\n\n\n\n\nThickness:<\/strong> 0.014 inches<\/li>\n\n\n\nFeel:<\/strong> Sturdy, professional, glossy<\/li>\n\n\n\nBest size pairing:<\/strong> 2″ x 3.5″, 2″ x 4″<\/li>\n\n\n\nUsed by:<\/strong> 60% of our customers, it’s the workhorse of hang tags<\/li>\n<\/ul>\n\n\n\nThe 14pt Gloss Cover is what most retailers use. Customers are already accustomed to seeing this thick, sturdy, high-gloss UV hang tag on popular products. The UV protection makes colors deeper and protects against moisture and scratches, ideal for clothing that gets tried on frequently.<\/p>\n\n\n\n
16pt Premium Matte Cover (Sophisticated)<\/strong><\/p>\n\n\n\n\nThickness:<\/strong> 0.016 inches (12% thicker than standard)<\/li>\n\n\n\nFeel:<\/strong> Velvety, silky, sophisticated<\/li>\n\n\n\nBest size pairing:<\/strong> 2″ x 3.5″ to 2″ x 5″ for high-end products<\/li>\n\n\n\nUsed by:<\/strong> Luxury boutiques, jewelry designers, premium brands<\/li>\n<\/ul>\n\n\n\nThe matte finish has a unique ‘dull’ sophistication that photographs beautifully. In this case, dull means elegant, it has a soft, smooth texture that feels expensive to the touch. This is the top choice for brands positioning themselves as luxury or premium.<\/p>\n\n\n\n
Important note:<\/strong> Matte finish reduces glare, making QR codes easier to scan. If you’re including a QR code for customers to access your Instagram or product videos, matte is your friend.<\/p>\n\n\n\n18pt Premium Kraft (The Naturalist)<\/strong><\/p>\n\n\n\n\nThickness:<\/strong> 0.018 inches (28% thicker than standard)<\/li>\n\n\n\nFeel:<\/strong> Rustic, eco-friendly, textured<\/li>\n\n\n\nColor:<\/strong> Natural dark brown with visible recycled fibers<\/li>\n\n\n\nBest size pairing:<\/strong> 2″ x 2″ to 2″ x 4″ for artisan\/eco products<\/li>\n<\/ul>\n\n\n\nMade from 100% recycled fibers, this paper makes an environmental statement before customers even read the text. The natural raw flake texture immediately signals “eco-conscious,” “handmade,” or “sustainable.” Adventure brands, outdoor companies, and eco-friendly products love this stock.<\/p>\n\n\n\n
Design consideration:<\/strong> There’s no white ink available for kraft paper, so your designs need to work with the brown base color. High-contrast colors (black, navy, forest green) work beautifully. Avoid light pastels that will get lost against the brown background.<\/p>\n\n\n\n18pt Ultra-Premium Pearl (The Showstopper)<\/strong><\/p>\n\n\n\n\nThickness:<\/strong> 0.018 inches<\/li>\n\n\n\nFeel:<\/strong> Shimmering, luxurious, premium<\/li>\n\n\n\nSpecial feature:<\/strong> Subtle pearl\/iridescent finish<\/li>\n\n\n\nBest size pairing:<\/strong> 2.5″ x 2.5″, 3″ x 3″ for weddings and luxury items<\/li>\n<\/ul>\n\n\n\nThis is the red carpet of hang tag papers. The subtle shimmer catches light beautifully, perfect for bridal shops, wedding favors, high-end cosmetics, or any product where presentation is everything. It photographs incredibly well, which is why Instagram-focused brands gravitate toward it.<\/p>\n\n\n\n
Size + Paper Strategy<\/h3>\n\n\n\n The right combination matters:<\/p>\n\n\n\n
\n\u274c Small tag (2″ x 2″) on thin stock = feels cheap and disposable<\/li>\n\n\n\n \u2705 Small tag (2″ x 2″) on 18pt Kraft = premium artisan feel<\/li>\n\n\n\n \u2705 Large tag (3″ x 3″) on 16pt Matte = luxury statement piece<\/li>\n\n\n\n \u274c Large tag (2″ x 8″) on lightweight stock = flimsy, bends easily<\/li>\n<\/ul>\n\n\n\nGeneral rule:<\/strong> The larger your tag, the thicker your paper stock should be. A 2″ x 8″ bookmark tag needs the structural support of 16pt or 18pt paper to hang properly without curling or flopping.<\/p>\n\n\n\nFolded Hang Tags: When You Need Double the Space<\/h2>\n\n\n\n Sometimes a single-sided tag just isn’t enough. You need room for care instructions, a brand manifesto, return policy information, and maybe even a coupon for the next purchase. That’s where folded hang tags come in.<\/p>\n\n\n\n
How Folded Tags Work<\/h3>\n\n\n\n We print your design on a larger piece of cardstock, then score it down the middle. The tag ships to you flat, and you fold it yourself along the score line. This gives you four printable surfaces:<\/p>\n\n\n\n
\nOutside front<\/li>\n\n\n\n Outside back<\/li>\n\n\n\n Inside left panel<\/li>\n\n\n\n Inside right panel<\/li>\n<\/ul>\n\n\n\nPopular Folded Dimensions<\/h3>\n\n\n\n 2″ x 4″ \u2192 folds to 2″ x 2″<\/strong> This is the most common folded configuration. When closed, it’s a compact 2″ x 2″ square. When opened, you’ve got 8 square inches of total print area spread across four panels.<\/p>\n\n\n\nUse cases:<\/strong><\/p>\n\n\n\n\nPanel 1 (front):<\/strong> Your logo and product name<\/li>\n\n\n\nPanel 2 (back):<\/strong> Price and barcode<\/li>\n\n\n\nPanel 3 (inside left):<\/strong> Care instructions with washing symbols<\/li>\n\n\n\nPanel 4 (inside right):<\/strong> Brand story or “bring this back for 10% off” coupon<\/li>\n<\/ul>\n\n\n\n2″ x 6″ \u2192 folds to 2″ x 3″<\/strong> The catalog-style fold. Offers more vertical space for detailed information. Popular with technical products that need specification sheets or garments requiring detailed care instructions.<\/p>\n\n\n\n3″ x 3″ \u2192 folds to 1.5″ x 3″<\/strong> The gift tag fold. When closed, it’s a narrow 1.5″ x 3″ rectangle. The outside can say “To\/From:” and the inside can include your brand message or a thank-you note.<\/p>\n\n\n\nImportant Notes About Folded Tags<\/h3>\n\n\n\n \u26a0\ufe0f Not available for instant online ordering.<\/strong> Folded tags require custom setup and scoring. Contact us directly if you need folded hang tags, and we’ll provide a custom quote based on your specifications.<\/p>\n\n\n\nScoring precision:<\/strong> The score line (the crease where the tag folds) is placed exactly at the midpoint. This ensures a clean, professional fold every time. The tags are scored but not folded, you receive them flat and fold them yourself.<\/p>\n\n\n\nPaper recommendations for folding:<\/strong><\/p>\n\n\n\n\n\u2705 14pt stocks fold cleanly<\/li>\n\n\n\n \u2705 16pt Premium Matte folds well with a crisp edge<\/li>\n\n\n\n \u26a0\ufe0f 18pt stocks are very thick and require more pressure to fold (but create a premium feel)<\/li>\n<\/ul>\n\n\n\nIndustry-Specific Size Recommendations<\/h2>\n\n\n\n Let’s get practical. Here’s exactly what sizes work best for different industries, based on thousands of customer orders.<\/p>\n\n\n\n
Fashion & Apparel<\/h3>\n\n\n\n Streetwear brands:<\/strong> 2″ x 3.5″ on 14pt Gloss with vibrant full-color printing. Often feature bold graphics, pricing, and social media handles.<\/p>\n\n\n\nLuxury boutiques:<\/strong> 2″ x 4″ or 2″ x 5″ on 16pt Premium Matte. Elegant, understated, with plenty of white space. Sometimes feature embossed logos or foil stamping for extra sophistication.<\/p>\n\n\n\nSustainable\/eco-friendly fashion:<\/strong> 2″ x 3″ to 2″ x 4″ on 18pt Kraft. The recycled paper immediately communicates environmental values. Often include “Care for this planet” messaging alongside care instructions.<\/p>\n\n\n\nBridal and formal wear:<\/strong> 3″ x 3″ or 2″ x 5″ on 18pt Pearl. These tags are keepsakes, brides often save them as mementos. The larger size and premium paper justify the higher price point.<\/p>\n\n\n\nFast fashion \/ budget retail:<\/strong> 2″ x 3.5″ on 14pt Gloss, no frills. Focus is on price visibility and clear sizing information.<\/p>\n\n\n\nHome Goods & Candles<\/h3>\n\n\n\n Artisan candles:<\/strong> 2″ x 4″ folded format on Kraft paper. Outside: Product name and scent. Inside: Burn time, safety warnings, care instructions, and company story.<\/p>\n\n\n\nBath products (soaps, bath bombs):<\/strong> 2″ x 2″ to 2″ x 2.5″ on Kraft or Matte. Often wrapped around the product with a belly band, creating a rustic presentation.<\/p>\n\n\n\nFurniture showroom:<\/strong> 2″ x 5″ on 14pt Gloss. Needs room for specifications: dimensions, materials, care instructions, SKU numbers, and pricing.<\/p>\n\n\n\nFood & Beverage<\/h3>\n\n\n\n Wine bottles:<\/strong> 2″ x 6″ to 2″ x 8″ on 16pt Matte (to avoid glare from wine shop lighting). Hangs elegantly from bottle neck. Include: varietal, tasting notes, food pairing suggestions, vineyard location.<\/p>\n\n\n\nMason jar products (jams, honey, sauces):<\/strong> 2″ x 2.5″ to 2″ x 3″ on Kraft with hemp twine. The rustic look matches the farmhouse aesthetic. Include: ingredients, “Best by” date space (writable surface), simple branding.<\/p>\n\n\n\nSpecialty coffee:<\/strong> 2″ x 3.5″ on 14pt Uncoated (so staff can hand-write roast dates). Include: Origin, roast level, tasting notes, brewing recommendations.<\/p>\n\n\n\nBakery boxes:<\/strong> 2.5″ x 2.5″ or 3″ x 3″ on Pearl or Matte. Tied with ribbon to bakery twine. Include: Item name, ingredients, allergen warnings, baker’s mark or signature.<\/p>\n\n\n\nJewelry & Handmade Goods<\/h3>\n\n\n\n Earrings:<\/strong> 2″ x 2″ on 16pt Matte. The tag itself becomes the backing card. Punch holes for the earring posts, and your tag becomes functional packaging.<\/p>\n\n\n\nNecklaces and bracelets:<\/strong> 2″ x 2.5″ on Pearl. Small enough not to overwhelm delicate jewelry, large enough for metal content (14k, sterling) and care instructions.<\/p>\n\n\n\nHandmade crafts (Etsy sellers):<\/strong> 2″ x 2″ to 2″ x 3″ on Kraft. Include: “Handmade by [Name],” care instructions, social media handle, “Thank you for supporting small business” message.<\/p>\n\n\n\nTechnical Design Specifications: Getting It Right<\/h2>\n\n\n\n You’ve chosen your size. Now let’s make sure your design files are set up correctly so your tags print perfectly.<\/p>\n\n\n\n
Bleed & Safe Zone Requirements<\/h3>\n\n\n\n Bleed:<\/strong> 0.125″ (1\/8″) on all sides<\/p>\n\n\n\nThis is extra space beyond the trim line where your background colors and images should extend. Why? Because cutting 1,000 tags with perfect precision is impossible, there’s always slight variation. The bleed ensures that even if the cut is off by a hair, you won’t see white edges.<\/p>\n\n\n\n
Example:<\/strong> If you’re ordering 2″ x 3.5″ tags, your design file should be:<\/p>\n\n\n\n\nTrim size:<\/strong> 2″ x 3.5″ (final tag size)<\/li>\n\n\n\nFile size with bleed:<\/strong> 2.25″ x 3.75″ (adds 0.125″ on each edge)<\/li>\n<\/ul>\n\n\n\nSafe zone:<\/strong> Keep all important elements (text, logos, pricing) at least 0.125″ away from the trim edge.<\/p>\n\n\n\nWhy? Because that same cutting variance that requires bleed might also clip elements that are too close to the edge. Text should definitely be in the safe zone, or it might get partially cut off.<\/p>\n\n\n\n
Visual guide:<\/strong> Our free downloadable templates show both the bleed line (red) and safe zone (blue), so you can design with confidence.<\/p>\n\n\n\nResolution & Color Mode<\/h3>\n\n\n\n Resolution:<\/strong> 350 DPI recommended, 300 DPI minimum<\/p>\n\n\n\nDPI stands for “dots per inch”, the higher the number, the sharper your print. Anything below 300 DPI will look pixelated and blurry when printed.<\/p>\n\n\n\n
How to check your resolution:<\/strong><\/p>\n\n\n\n\nOpen your image in Photoshop or any design software<\/li>\n\n\n\n Go to Image > Image Size<\/li>\n\n\n\n Make sure the resolution is set to at least 300 DPI<\/li>\n\n\n\n Physical dimensions should match your tag size + bleed<\/li>\n<\/ul>\n\n\n\nColor Mode: CMYK (not RGB)<\/strong><\/p>\n\n\n\nThis is where many first-time customers make mistakes. Your computer screen displays colors using RGB (Red, Green, Blue light). But printers use CMYK (Cyan, Magenta, Yellow, Black ink). Some RGB colors, especially bright neons, simply can’t be reproduced in CMYK ink.<\/p>\n\n\n\n
What this means:<\/strong><\/p>\n\n\n\n\nDesign in CMYK mode from the start if possible<\/li>\n\n\n\n If you submit RGB files, we’ll convert them automatically<\/li>\n\n\n\n Colors may shift slightly during conversion (especially bright blues and greens)<\/li>\n\n\n\n To avoid surprises, request a PDF proof before we print<\/li>\n<\/ul>\n\n\n\nPro tip:<\/strong> If color accuracy is critical (like matching a brand’s specific Pantone color), consider ordering a printed proof or sample kit before committing to a large quantity.<\/p>\n\n\n\nFile Format Preferences<\/h3>\n\n\n\n 1. PDF (Preferred)<\/strong>How to export a print-ready PDF:<\/strong><\/p>\n\n\n\n
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