The Complete Science of Touch in Print Marketing: How Free Print Samples Protect Your Brand Investment
Last Updated: January 29, 2026 | Reading Time: 15 Minutes Introduction: The $50,000 Marketing Mistake That Could Have Been Prevented Picture this: A mid-sized law firm invests $50,000 in a comprehensive direct mail campaign targeting high-net-worth clients. The creative team spent three months perfecting the messaging. The design agency charged $8,000 for the layouts. Everything […]